29
AisleScore / 100
Fix these 3 first
About & Keywords
Priority 1
Your About is only 9 words — expand to ~100–200 words with your style, service, and what it's like to work with you.
About & Keywords
Priority 2
Replace passive/generic phrases (just ask, here for all your) — they signal low confidence to couples.
Title / Headline
Priority 3
Add your city/market to the title (e.g. 'Austin Wedding Photographer') — couples search by location.
Score radar
7 pillars (29/100)
About & Keywords8/20
Title / Headline7/10
Pricing & Packages0/15
Availability0/10
Photos & Video2/15
Reviews & Social proof4/15
Completeness, SEO & links8/15
Full checklist (7 pillars)
About & Keywords (8/20 pts)
⬜ Your About is only 9 words — expand to ~100–200 words with your style, service, and what it's like to work with you.
⬜ Replace passive/generic phrases (just ask, here for all your) — they signal low confidence to couples.
Title / Headline (7/10 pts)
⬜ Add your city/market to the title (e.g. 'Austin Wedding Photographer') — couples search by location.
Pricing & Packages (0/15 pts)
⬜ No pricing shown — 77% of couples say pricing is the most important factor (WeddingPro). Add starting prices or package ranges; 'contact for pricing' quietly loses leads to vendors who show numbers.
Availability (0/10 pts)
⬜ No availability shown — vendors who complete storefronts with availability get nearly 2x the two-way conversations (WeddingPro's own data). Add open dates or a 'check availability' calendar.
Photos & Video (2/15 pts)
⬜ Only 3 photos detected — upload at least 10; pros with 10+ photos get 37% more leads on average (WeddingPro).
⬜ No video detected — a 30–60s highlight reel is the single highest-impact media addition for most categories.
Reviews & Social proof (4/15 pts)
⬜ Only 2 reviews — couples compare volume. Aim for 15+ with recent reviews.
⬜ No awards/badges shown — if you've won Couples' Choice, Best of Weddings, or a category badge, make sure it's displayed on the storefront.
Completeness, SEO & links (8/15 pts)
⬜ Add your city + state — couples filter by location.
⬜ Link Instagram/Facebook — couples check real recent work off-platform.
Copy-ready rewrites
Variant 1 — direct & grounded (103 words)
A & B Events is a I'm here for all your wedding needs. Just photographer for couples. We're a seasoned wedding team, and our work speaks for itself — 3 photos — 4.2★ from 2 reviews. Our approach is simple: clear communication, honest pricing, and zero pressure. Every booking starts with a conversation about what you actually want — we handle the details so you can enjoy the day. Couples who work with us say the same thing: we're responsive, prepared, and genuinely care about getting it right. Ready to talk? Send an inquiry — you'll get a real answer, not an autoresponder.
Variant 2 — warm & story-led (112 words)
Hi, we're A & B Events — a photographer based in I'm here for all your wedding needs. Just. We specialize in couples, with a seasoned wedding team. What does working with us feel like? You send a message, we reply the same day. You ask about pricing, you get numbers — not 'contact us for a quote'. We show up early, stay late, and treat your wedding like our own — 4.2★ from 2 reviews. Have a look at our work below — if it feels like us, we'd love to hear about your plans. [Add your best 2–3 specific facts here: a signature style, a favorite venue, a recent highlight.]
Title / tagline
I'm here for all your wedding needs. Just Photographer for Couples
Pricing & package copy
Starting at $[2,500] · [6] hours of coverage · [1] photographer + [1] second shooter
or
[3] packages from $[1,800] – $[4,500], every one including [what's included].
Service / attribute tags
Outdoor
Review-request email template
Subject: A quick favor from A & B Events 💍
Hi [Couple's first names],
It was such a joy to be part of your wedding! We'd be so grateful if you'd leave us a quick review on [The Knot / WeddingWire / Zola] — 2 minutes, and it genuinely helps couples like you find us.
Link: [your review link]
Thank you again — we loved working with you!
Warmly,
A & B Events [team]
Photo & video checklist
☐ Upload at least 10 photos (pros with 10+ photos get 37% more leads on average — WeddingPro).
☐ Add a 30–60s highlight reel or venue walkthrough video.
☐ Cover your 4 best angles: ceremony, portraits, details/flat-lays, reception energy.
☐ Caption each photo with location + season — it helps search and tells couples where you shoot.
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Disclaimer: AisleScore is an independent audit against our own rubric — it never promises a ranking or guaranteed leads. Stats like “37% more leads” and “2x conversations” are WeddingPro's own published claims, not guarantees. Placeholders like [city] or [2,500] are yours to fill in.